Fendi "drops" into it's new flagship location on the corner Madison Ave. I love the bold bright blue background against the yellow Fendi boxes. Great whimsy with handbags, gift boxes and mannequins dropping in with parachutes. The mannequin poses are perfectly in tune to the theme ( I comment as many times this is not true ), and it is a great touch for the main windows to allow great sightlines into the new store. Bold and direct and welcoming. No crash landings here ...
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