Thursday, December 29, 2011

Belly up to the bar...









Ralph Lauren's Double RL store in Soho.  Looking more like set design than a window; the 1940 tavern is used as a great backdrop for the holiday. Look at the details with the shovels, the leaded signage on the doors, the flag bunting and the incredible vintage lighting fixtures. Magnolia leave wreaths add to the holiday flair!  So Great Gatsby!

Haul out the decorations...






J. Crew's Men's store windows: looking like a decorating party gone bad - especially with rope garland.. this window takes on a great Holiday spirit that really could have gone the wrong way. Love the ladders with TONS of hanging lights -- and that is what really makes this shine -- if it was a few sets, but the fact there are hundreds of lights -- and the great styling on the bustforms.. makes this Holiday joy!

Boxed up...



Madewell's Soho windows. Using neon just like their other doors, but this time they have created stacked crates with the signs inside. The other crates are used to showcase the highlight items of the season. The box/ create idea has been used so much, but with the neon and the great layered bustforms - this window seems fresh and perfect for the season.

Wednesday, December 28, 2011

Snowflakes that stay on my nose and eyelashes...








Sephora creates beautiful windows with paper elements taking a theme from origami.  Folded paper creates huge florals that surround the marketing for the season. Love the extra touch on 34th Street with the giant snowflakes on the awning. So simple in making but so elegant in execution...

Out of this world...
































Macy's created beautiful incredible windows this year for the Holiday. It is no wonder why they were voted the best windows in the city by DDI. Using all the old tricks in the visual trade; puppets, animation, glitter, and new 3D plasma technology - we are transported to the Ornament factories for Christmas. Macy's had each of their designer "posse" create ornaments that the sales would go toward the Make A Wish foundation. Each window highlights the ornament, then supports how it was "created" in the scene adjoining.  Truly out of this world...