Ralph Lauren launches his newest collection DENIM & SUPPLY at Macy's. The collection and store environment looks incredible. The bustforms; the propping; the specific folds of shirts; the large lighted letters - brilliant! "... Ralph Lauren is an all-American company, and its people realize that young kids who don’t have a whole ton of money to spend still want dependable, well-made, stylish clothing. That’s why the Denim & Supply line is so special. Its clothes aren’t unapproachably high fashion, but they’re not so basic that they’re boring, either. And the prices are good, if not affordable for absolutely everyone. There’s nothing that costs more than $300, and most of the jeans are under $100. Part model off-duty, part reformed preppy kid who’s moved downtown, the clothes just look really easy to wear and understand" ( Styleite; Justin Fenner). Looking forward to the seasons ahead!!
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